Communication Officer

POSITION DESCRIPTION

Department: CAO/Clerk’s Office
Reports to: Manager of Strategic Communication & Engagement
Effective Date: December 2020
Positions Supervised: 0
Revised Date: January 2025

POSITION SUMMARY:

Supports the efficient and effective delivery of communication and public engagement activities for Oxford County programs and services

KEY ACCOUNTABILITIES:

Provides the following services:

Supports the County’s social media activities through issues monitoring, posting, driving engagement, understanding tool/platform knowledge and trends, and advertising
Coordinates media buying across all advertising platforms, including ad contract negotiation and managing ad buys through the County’s purchasing system, spanning print, broadcast, digital and outdoor mediums
Posts content to the Oxford County and affiliated websites
Coordinates print production for corporate publications, brochures, bill inserts, posters and other marketing materials
Develops materials and/or works with external supports and staff resources in the creation of web copy, social media content, news releases, advertisements (including digital/web), articles, internal communications, marketing materials, videos and presentations
Supports or specializes in multimedia communication outputs, e.g., short-form video production, graphic design and layout
Makes recommendations for application of communication tactics, e.g., timing, channels, etc.
Prepares campaign or project summaries that report on communication metrics such as social media statistics, media coverage and digital ad reach
Ensures adherence to corporate identity/brand standards across various applications, such as publications, promotional merchandise, etc.
Participates on various project and special event teams as required
Receives and attempts to resolve service-related complaints, concerns and questions on social media in a timely and responsive manner. Refers and escalates as necessary
Supports the organization’s programs and services by promoting Oxford County’s Strategic Plan, sustainability and well-being plans, best practices, internal policies, and applicable legislation in order to meet service excellence standards and uphold Oxford’s vision, mission and values
Supports key stakeholder communication with area municipalities, agencies and partners, and committees as necessary and appropriate, including managing vendor relationships
Performs other duties as assigned.

QUALIFICATIONS FOR SUCCESS:

Post-secondary education in Communication, English, media studies or a related discipline
Excellent writing ability, including strong editing skills and familiarity with Canadian Press style
Experience in a public sector or related setting is preferred, as is experience in one or more of the following areas: graphic design and use of design software; using a web content management system; photography; and/or video editing
Knowledge of relevant trends, best practices and legislation
Demonstrated ability to deal with multiple deadlines and changing priorities while supporting multiple individuals
Ability to demonstrate the required competencies for this position in alignment with Oxford County’s competency framework
Demonstrated ability to work independently and collaboratively as a team
Able to maintain accuracy and efficiency through short delivery times
An equivalent combination of education and experience may be considered.

COMPETENCIES FOR SUCCESS

Ability to demonstrate the required core competencies for this position in alignment with Oxford County’s competency framework
Core competencies include teamwork, communication, innovation, service excellence, accountability and integrity, and inclusivity.

WORKING CONDITIONS

Works in an office environment.